"They know the whole world and this is their winter playground. Because it offers so many ways of making winter play-time memorable. Connoisseurs of vacations come here because Southern California combines the elements of half-a-dozen vacations in one. You'll learn the mysteroious fascination of the sun-drenches winter dester, learn why its California oases like Palm Springs are brilliant gathering places for those who know the art of getting the most out of life. "